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Student Financial Aid

WALLA WALLA UNIVERSITY

Walla Walla University asked us to create a cohesive, attractive and user-friendly family of publications to be used by their student financial services department for recruiting students and helping them navigate the complex process of applying for financial aid. To counter the perception that a college education isn’t affordable, we worked with them to develop a package of materials that simplified the process of applying for aid, made clear the many aid options and helped prospective families see that a private education could be within their reach.

As advocates of education, we loved working with WWU on a project that helps students understand that getting a private college education is affordable. This is a place where persuasion really can change the course of a life.

Elements of this campaign won several awards, which you can read about here and here.

tags: advertising, apparel, brochure, direct mail, education, folder, photo direction, presentation, print